Friday, December 14, 2012

Telemundo shifts focus in effort to boost share

A consumer-focused, off-air marketing campaign kicks off with network executives ringing the NASDAQ opening bell and goes on to include a takeover of Times Square; an impromptu flash mob of dancers performing in the street; the set up of a studio in

For some reason, every Spanish-language network seems to want the same thing for Christmas: a rethink.

MIAMI – November 29, 2012 – Building on the momentum of its best season ever in 2011-2012, Telemundo Media delivered the network's best November performance in its history among total viewers (1,265,000) and adults 18-49 (660,000) during Monday

Telemundo Media and Powwow have signed a multiyear non-exclusive first-look and development agreement, it was announced today. “Powwow and Daniel Gutman.

For some reason, every Spanish-language network seems to want the same thing for Christmas: a rethink.

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